Growth Calculators
Benchmark your metrics against the top 1% of SaaS companies.
Revenue Growth Calculator
Calculate the potential impact of engineering your revenue stack.
Project Your Growth With Authority
$50,000
3x
With Authority Engine
12.0x ROAS
4x efficiency gain ➔ $1.4M extra revenue projected in Year 1
CAC & Efficiency Audit
Identify the true cost of customer acquisition across all channels.
Customer Acquisition Cost (CAC) Calculator
2025-2026 SaaS Benchmarks
- • Average B2B SaaS CAC: $500–$1,000+ (higher for enterprise)
- • SMB SaaS: Aim < $500
- • Top performers: < $300
- • Rule: CAC should be < 1/3 of LTV (healthy 3:1 LTV:CAC ratio)
CAC measures the total cost of acquiring a new customer. Lower is better — aim for under $200-500 depending on your industry and LTV.
LTV & Unit Economics
Model your customer lifetime value and LTV:CAC ratios.
Customer Lifetime Value (LTV) Calculator
2025-2026 Benchmarks
- • Target LTV: ≥ 3x CAC (Ideal)
- • Excellent LTV: > 3.5x CAC
- • Average B2B SaaS LTV: $2,000 - $15,000+ depending on ARPU
LTV estimates the total revenue a customer generates over their entire relationship with your business. Strong businesses aim for LTV that is at least 3x higher than CAC.
Total monthly revenue ÷ Active customers
Use your churn calculator result here
Churn Analysis
Measure customer attrition and identify retention leaks.
Monthly Churn Rate Calculator
2025-2026 SaaS Benchmarks
- • Average B2B SaaS monthly churn: 3–5%
- • Excellent: < 3% (top quartile)
- • Enterprise-focused: < 1%
- • SMB SaaS: 3–7% typical
Churn rate is the percentage of customers you lose in a period. Healthy SaaS businesses target <5% monthly (or <1% for enterprise).
Break-Even ROAS
Find the exact ad spend efficiency needed to be profitable.
Break-Even ROAS Calculator
2025-2026 Benchmarks
- • Average eCommerce/SaaS ad ROAS: 2.8–4:1
- • Break-even typical: 2–3x (depends on 30–50% margins)
- • Profitable scaling: > 4–6x
Break-even ROAS is the minimum return on ad spend needed to cover costs (no profit/loss). Aim to exceed this by 2-3x for healthy growth.
(Revenue − Cost of Goods Sold) ÷ Revenue × 100
MRR Growth Forecast
Project recurring revenue growth over the next 12 months.
MRR Growth Forecast Calculator
2025-2026 Benchmarks
- • Average expansion rate: 2–6% monthly for top performers.
- • Healthy net MRR growth: 2–5% monthly.
- • SaaS median: 20–30% annual growth
Project your Monthly Recurring Revenue over the next 12 months based on new signups, churn, and expansion. Ideal for SaaS businesses planning growth targets and runway.
Upsells, cross-sells, seat additions
MRR in 12 Months
Total Growth
% Growth
12-Month MRR Forecast
| Month | Starting MRR | + New | + Expansion | - Churn | Ending MRR | Net Change |
|---|
Formula: Ending MRR = Previous + New + (Previous × Expansion%) - (Previous × Churn%)
Use this to set realistic growth targets, model scenarios, and align marketing/sales efforts.
Email & CRM ROI
Measure the profitability of your CRM and email automation.
Email Marketing ROI Calculator
2025-2026 Benchmarks
- • Average email ROI: $36–$42 per $1 spent
- • Top performers: 3000%+ (30:1)
- • Healthy campaigns: > 1000% (10:1)
ROI shows profit relative to cost. Healthy email campaigns often achieve 3000%+ ROI.
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